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Everyday Dose Inc.
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Everyday Dose is a functional coffee company on a mission to help people feel better, think clearer, and perform at their best, without the crash that comes with regular coffee. We're a fast-growing, nine-figure D2C brand with a loyal, high-retention subscriber base, and we're scaling our retention function to match our ambitions.
We’re hiring a Vice President, Growth to own Everyday Dose’s direct-to-consumer acquisition and retention engine. Reporting directly to the CEO, you’ll lead paid acquisition, conversion, retention and lifecycle, creative strategy, and growth analytics—and be accountable for growth and cohort health as a single result.
The mandate is to drive aggressive new-customer growth while protecting what makes the business valuable: strong retention and customer lifetime value. We need a leader who understands that sustainable growth isn’t simply about buying more volume. You’ll build an acquisition engine that maintains or improves cohort quality as we scale while operating within a disciplined 12-month payback ceiling.
This is a senior leadership role with ownership of the DTC growth strategy and P&L, significant media investment, and a multidisciplinary Growth team spanning Performance Marketing, Retention & Lifecycle, Creative Strategy, and Growth Analytics.
This role is full-time and can be based at our Austin, TX headquarters or remotely within the U.S. Austin is preferred. Travel of up to 20% may be required for HQ visits, team offsites, and agency and partner meetings.
You’ll take primary ownership of the core pillars of our DTC growth engine:
Within your first two quarters, you’ve established a clear DTC growth strategy and operating rhythm across acquisition, conversion, retention, creative, and analytics. The organization has one clear scorecard connecting new-customer volume, CAC, payback, and M3/M12 retention, and investment decisions are being made based on cohort quality and long-term economics rather than short-term volume.
You’ve built strong accountability across the Growth organization, established disciplined media and creative testing processes, and created clear visibility into what’s driving incremental growth. We’re scaling new-customer acquisition while protecting retention and maintaining our 12-month payback ceiling, and the CEO and leadership team have a clear view of performance, tradeoffs, and where we’re investing next.
The typical salary range for this position is: $250,000 - $300,000
This role is also eligible for a 20% bonus incentive.
The actual salary offer will take into account multiple factors including skills, experience, education and location. Please note that the salary details listed in role postings reflect the base salary only, not total compensation, which includes bonus and benefits.
Everyday Dose offers comprehensive medical, vision, dental, and prescription plan coverage for all team members working 32+ hours per week. Eligibility begins on the first of the month following your start date, and we cover 75% of employee premiums.
Starting on the first day of your fourth month with the company, you are eligible to participate in our company-sponsored 401(k) plan. The company offers a match of up to 80% of your contributions, capped at 5% of your salary.
At Everyday Dose, we prioritize your health and well-being. To support you, we provide salaried employees a $500 monthly wellness credit through JOON, which can be used for a variety of health and wellness-related services.
At Everyday Dose, we know that supporting our team means supporting their families too. That’s why we partner with Helpr — a modern backup childcare and family support platform that gives employees access to vetted, reliable caregivers. Helpr is here to make sure our team has trusted childcare support when they need it most — at home and at work.
Originally posted on Himalayas
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