SEO Specialist ? Remote, ?27-31K

About usEllipsis is a world-class SEO Content agency. SEO is winner-takes-all, and we make our clients the winners. We produce SEO Content that achieves top rankings for clients at scale.We are on a mission to be the best in the world at SEO Content. This role plays a key part in our journey towards that goal, and will join our team of SEO professionals who are determined to achieve it.You?ll be responsible for the very beginning of our content process, including topic selection and writing content briefs, while also contributing to the rest of our SEO services including our SEO Maintenance service, which works to convert underperforming articles into top-ranking content.Ellipsis is a 100% remote team, and we?ve been fully remote since our first day 6 years ago. We lean into the best things about being remote: we balance collaboration, ?Deep Work?, regular team retreats, and we put a lot of work into a supporting and inclusive culture where everyone can do the best work of... their careers.We?re distributed across the world, but our core collaboration hours are GMT/UTC-based. Our team is distributed across the US, Europe, and Asia. We often meet up with colleagues for team meetups and conferences.Our SEO Content work is branded as Content Growth, and clients engage us to produce a set number of posts each month on retainer based on an SEO Content strategy we formulate for them which is focused on bringing them impressive results.With Content Growth, we take care of everything end-to-end, from high-level SEO strategy, keyword selection (which is powered by our proprietary FALCON AI ? which was in the New York Times in 2022), content briefs, content production, publication, promotion and link building, rank tracking, and troubleshooting SEO queries.Ellipsis is growing quickly. We do outstanding work and are building something special. It?s an exciting time to join us.About the roleAs our new SEO Specialist, you'll work closely with our Head of Strategy and SEO, SEO Strategists and Content team, to ensure we deliver amazing, SEO-driven content marketing which gets results to clients.You?ll be a key part of the Strategy team, joining a team of 3 which currently undertakes a wide range of SEO and strategy responsibilities for clients. Our philosophy is to cover everything it takes in order to ensure we deliver real results, and that means being able to adapt quickly to new processes, work on new ones, and research and understand new principles as they roll out.SEO Content evolved rapidly in 2023, and we're expecting more rapid changes in 2024. We?re evolving faster. We've been building FALCON AI for nearly 3 years and leverage AI and GPT-4 in our content process. We build on what the AI can do, with our expertise. You don't need to be familiar with AI SEO but you do need to be happy learning and adapting quickly to the cutting edge.You'll be given support from colleagues, but also space to "Deep Work" your best work. You'll need to be comfortable working independently, working projects through process to completion, and communicating effectively and clearly.This position can be broken down as follows:? 40% topic selection and outline writing? 40% SEO Maintenance (writing/editing) to existing content? 20% SEO monitoring, reporting and process improvementThis role requires a mix of data and creativity. It will suit candidates who are curious, ambitious, and keen to learn quickly. You need to love working with (and improving) internal processes, and pay meticulous attention to detail. This means that you are proactive with taking feedback on board, love a challenge, and strive for excellence!You?ll use our FALCON AI to help find excellent, relevant topics which can convert and which the client can rank for when we produce content pieces. You?ll then work with our Content team to produce extremely detailed content briefs for these topics.Topic selection is incredibly important for us. If we select the right topics for a client, we can get them top rankings. If we select the wrong topics, the client won't get the ranking. We use our ever-evolving FALCON AI to help with this process. You'll be working with FALCON to build topic clusters, find the perfect topics, and then create detailed reports for clients explaining why each keyword is a great fit for them.We produce incredibly detailed content briefs, and you'll be working on these. Our content briefs aim to capture everything the writer needs to know about a topic. You'll need to quickly understand topics ? typically about SaaS products/businesses ? and produce detailed content briefs.You?ll also help drive our SEO Maintenance process, deeply analysing underperforming client content using our FALCON AI t