Senior Paid Media Strategist
Free to start · No card · 5 credits the moment you sign up
Job description
What You'll Do
Develop, manage, and scale Paid Search and Paid Social campaigns across platforms (Search, Shopping, PMax, DPA, ASC+, and emerging campaign types)
Build strategic roadmaps that align with client goals and drive measurable business impact
Present reporting, insights, and recommendations with confidence on client calls
Audit and restructure ad accounts for optimal performance, ROAS, and efficiency
Write and test compelling ad copy, headlines, and creative hooks
Collaborate with internal SEO, design, dev, and email teams to align cross-channel strategies
Manage ad budgets ranging from $10K to $500K+ per month across multiple clients
Oversee tracking, attribution, and performance measurement using tools like GA4 and Triple Whale
Conduct competitive research and deliver actionable insights for campaign improvement
What You’ll Bring
5+ years of hands-on experience managing Paid Media campaigns, especially for eCommerce brands
Proven success scaling campaigns and managing large budgets with minimal oversight
Expertise in Google Ads and Meta Ads, including PMax, Shopping, DPA, and ASC+
Deep understanding of product feeds, catalog management, and dynamic creative
Strong grasp of landing page CRO principles and collaboration with dev/design teams
Exceptional communication and client-facing presentation skills
Familiarity with analytics and attribution tools like GA4, Looker Studio, and Triple Whale
Experience with eCommerce platforms such as Shopify, BigCommerce, WooCommerce, or Magento
Comfortable using Asana, Slack, and Google Workspace
AI-native operator with experience using tools like ChatGPT, Codex, Claude, and Claude Code to improve day-to-day workflows, accelerate analysis, QA outputs, document processes, and build lightweight automations.
Ability to identify repeatable paid media workflows and thoughtfully integrate AI into reporting, campaign analysis, creative/ad copy ideation, data cleanup, SOP development, and internal tooling.
Bonus: Advertising experience managing and guiding CTV, Retail, Amazon, ChatGPT, Microsoft, TikTok, Pinterest, or LinkedIn campaigns
What Onboarding Looks Like
Get up to speed on elk’s clients, team workflows, tools, and processes
Audit assigned accounts and flag key opportunities or concerns
Begin joining internal syncs and shadowing client calls with Paid Media teammates
Fully own strategy and execution for 3–5 client accounts
Present insights and strategy updates directly to clients
Collaborate cross-functionally on creative testing and CRO
Lead 5–8 client accounts with confidence
Build long-term roadmaps and growth strategies tailored to each account
Take full ownership of performance, pacing, and scaling recommendations
Spot trends, share learnings with the team, and recommend new tactics, tools, or testing strategies
First 30 Days
60 Days
90 Days
If you're a strategic thinker, confident communicator, and performance-obsessed marketer who’s ready to make an impact, we’d love to meet you.
Originally posted on Himalayas
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