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Senior Marketing Manager
HIPPO VAPhilippinesPosted 3w ago
Digital Marketer
Job Description
Rate: PHP 50,000 - PHP 65,000
Key Responsibilities
- Edit and produce video content at scale, cutting long-form recordings into platform-ready short-form content, and maintaining a growing asset library in Google Drive
- Plan, schedule, and publish daily organic content across Instagram, Facebook, and LinkedIn
- Build and iterate landing pages for different audience pain points, using the existing template as a reusable starting point
- Set up and run paid ad campaigns across Meta and LinkedIn; progress to managing and optimising as organic output builds
- Stand up and manage two CRM-driven nurture threads: new lead acquisition and existing client upsell
- Operate inside Google Workspace and HubSpot (or equivalent CRM) as the primary production environment; manage social scheduling through the CRM
- Provide end-of-day and end-of-week performance updates; flag issues and opportunities without being prompted
- Contribute to building the marketing function over time, with a trajectory toward leading a small marketing team
- Build and present a weekly marketing performance report covering content, lead generation, funnel activity, and ad performance
- Manage nurture sequences across multiple touchpoints: email, SMS, and social content - for both new leads and existing clients
Must-Have Qualifications Before you apply, confirm:
- [ ] You have hands-on experience producing and editing video content for social platforms and can work at volume without sacrificing quality
- [ ] You have run paid social campaigns on Meta (and ideally LinkedIn). You can set them up, manage creative variants, and report on results
- [ ] You are proficient in HubSpot or a comparable CRM and can set up automations, landing pages, and nurture sequences
- [ ] You are available full-time, Monday to Friday, 9am–5pm AEST
- [ ] Your English is highly fluent, spoken and written, and your communication is clear, confident, and proactive
- [ ] You have a reliable home office setup with a stable internet connection
Nice-to-Have Skills
- Experience with WordPress landing page management or page builders
- Familiarity with Google Ads in addition to social paid platforms
- Prior exposure to financial services, property, or mortgage broking content
- Experience with AI-assisted content production (Claude, custom GPTs)
- Canva for asset creation
Success Outcomes
- 30 Days: Content production pipeline is set up in Google Drive, daily posting cadence is live across all platforms, and the first video content is published at or above the baseline standard
- 60 Days: First lead magnet is live, initial paid campaigns are running, and the new lead nurture sequence is active inside the CRM
- 90 Days: Consistent multi-daily posting cadence, paid ads are generating early lead flow, and the existing client nurture sequence is live. Measurable online presence is clearly growing