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Senior Manager, Content Marketing

Fair Isaac Corporation (FICO)AnywherePosted 2w ago
Content Marketing Manager
Full-time
Remote
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Job description

To drive content strategy and execution for a consumer financial services division, the full-time Senior Manager, Content Marketing will develop editorial calendars, create engaging content, and optimize for SEO while working remotely. Key responsibilities Develop and execute a content strategy aligned with business goals and audience needs across multiple channels Write, edit, and publish various content types, managing a network of writers to ensure quality and consistency Track and report on content performance, using data to inform future content decisions and identify new opportunities Required qualifications Experience in content marketing within a B2C organization, particularly in consumer financial services Proven expertise in SEO and AIO, with a track record of successful content optimization Strong editorial skills with the ability to write clearly and edit others' work while maintaining their voice Familiarity with financial services compliance and regulatory considerations Proficiency in using SEO tools and content management systems to measure and enhance content effectiveness