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Sales Development Representative
Cimba.aiBengaluru, Karnataka, IndiaPosted 2w ago
Sales Development Representative
Job Description
We're looking for a driven, resourceful SDR based in India to build and manage an outbound pipeline across the US and India. You'll be the first dedicated outbound hire, which means you won't just execute a playbook; you'll help shape it. You'll prospect into data-heavy, operationally complex enterprises (managed marketplaces, logistics, and on-demand businesses) and engage two buyer personas: economic sponsors (CDOs, VPs of Analytics, COOs, and CFOs) and architects (Directors/VPs of Product for operator tools and internal platforms). Your goal is to generate qualified meetings for the founding team.
Responsibilities
Responsibilities
- Research and build targeted prospect lists across our TAM of 400+ accounts in the US and SE Asia, identifying both economic sponsors and architect personas at each account.
- Run multi-channel outbound campaigns (email, LinkedIn, phone) tailored to persona-specific pain points - data team bottlenecks for sponsors, fragmented internal tools for architects.
- Personalize outreach using account-level research: understanding each prospect's operator-tools stack, org structure, and marketplace dynamics.
- Qualify inbound leads and route them appropriately based on ICP fit and buyer persona.
- Book qualified discovery meetings for the founding team, targeting 15-20 meetings per month at steady state.
- Maintain disciplined CRM hygiene - logging activities, tracking engagement, and keeping pipeline data accurate.
- Collaborate with the founders to refine messaging, test new outreach angles, and iterate on the sales playbook.
- Track and report on key SDR metrics: emails sent, response rates, meetings booked, and pipeline generated.
- 2-4 years of B2B SaaS SDR/BDR experience, ideally selling to enterprise or mid-market accounts.
- Proven track record of hitting or exceeding outbound meeting and pipeline targets.
- Experience prospecting into senior buyer personas (VP+ level) at large organizations.
- Strong written communication - you can craft personalized, compelling outbound emails that don't read like templates.
- Comfort working across US and India time zones (flexibility to overlap with US business hours as needed).
- Familiarity with sales tools: CRM (HubSpot or Salesforce), LinkedIn Sales Navigator, and email sequencing platforms (Apollo, Outreach, or similar).
- Self-starter mentality - you thrive in early-stage environments where process is still being built.
- Experience selling data, analytics, or AI/ML products to technical buyers.
- Familiarity with the marketplace/logistics/on-demand industry (you know what a city ops team does).
- Experience with account-based marketing (ABM) motions and multi-threaded outreach.
- Basic understanding of data infrastructure (data warehouses, BI tools, SQL), enough to have credible conversations with CDOs and product leaders.
- Prior experience as the first or early SDR hire at a startup.