Job description
Note: The job is a remote job and is open to candidates in USA. Northpeak is a conversion rate optimization and growth marketing agency focused on creating world-class user experiences. They are seeking a Content and Search Marketing Manager to oversee the content pipeline and increase organic visibility for multiple clients by producing and optimizing long-form content.
ResponsibilitiesKeyword and topic research, Keyword mapping, SEO audit and analysisTechnical SEO, On-site optimizationSEO strategy planningContent marketing strategy for blog posts and editorial calendarContent and blog posts creation for on and off-site publishingLink building and brand mentions on high-authority publicationsUncover and holistically understand a company’s existing content performance to find the bottlenecks preventing the business from achieving their goalsHelp Northpeak clients grow their organic visibility with long-term growth contentAssess qualitative and quantitative data to make informed decisions about content strategiesDefine your measures of success and track core KPIsDevelop content strategies for client websites to maximize business growthCreate and execute quarterly growth content plans for 4-6 clients that are rooted in data and target audience insightsCreate original, authoritative content for the Northpeak website and blogShadow a team member on 2-3 clients to learn more about Northpeak's growth marketing processAssist in building SEO and Content Marketing strategies for 3 clientsManage SEO and Content marketing for five clients, meeting with them weekly with the growth marketer on the accountImplement Northpeak's content marketing strategy based on our target audienceBuild a process to manage the content pipeline for multiple accountsManage content marketing for six or seven clients, meeting with them weekly with the growth marketer on the accountMake process improvements to Northpeak's client onboarding flow as it relates to our content marketing serviceManage execution and impact results for each of your accountsMeet weekly with Growth Marketers at Northpeak to develop specific strategies for each of your clientsSkills
4+ years of experience as a content marketer with a background that includes data-driven SEOInclusive, hands-on client management style with proven experience clearly communicating growth marketing strategyLearning mindset, committed to getting better every dayBias toward action and are both efficient and adaptableDriver, focused on making an impact on the organization and clients every dayDemonstrated success testing and uncovering useful insights and sharing them in an engaging form that inspires people to take actionBenefitsCompetitive payFully remote team that knows what it means to develop and support remote talentFlexible scheduleWork directly with the founderOpportunity to be an early employee and help shape our vision (including building our own products and investing in others)Career education opportunitiesWe’ll support your professional growth by exposing you to areas of the business you want to exploreCompany Overview
Northpeak is a conversion rate optimization and growth marketing firm with data and a design-first approach. It was founded in 2017, and is headquartered in Columbus, Ohio, USA, with a workforce of 11-50 employees. Its website is https://northpeak.io.
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