Growth Marketing Manager

Growth Marketing Manager (Mobile & Web Apps)

Location: Remote

Contract: 12 Months

We're partnering with an established consumer technology company behind a globally recognized digital product used by millions of people worldwide.

We're looking for a Growth Marketing Manager to help drive growth across mobile (iOS & Android) and web/desktop platforms. This role combines strategy, analytics, lifecycle marketing, experimentation, and cross-functional collaboration to create exceptional user experiences and drive measurable business results.

If you're passionate about mobile growth, user engagement, retention, and using data to make smarter marketing decisions, we'd love to hear from you.

What You'll Do

🚀 Develop and execute growth strategies that drive user acquisition, engagement, retention, and customer lifetime value

📱 Lead growth initiatives across mobile (iOS & Android) and web/desktop platforms

📬 Manage lifecycle marketing campaigns, including email, push notifications, and in-app messaging

🔍 Own App Store Optimization (ASO), including keyword research, creative testing, and conversion rate optimization

🤝 Partner with Product, UX, and Engineering teams to improve onboarding, engagement, and re-engagement experiences

📊 Analyze performance data and user behaviour to uncover growth opportunities and optimize results

🧪 Design and execute A/B tests to improve user experience and business performance

📝 Ensure consistent brand messaging and content across digital platforms

What You'll Bring

✔ Proven experience in Growth Marketing, Mobile Marketing, Product Growth, or Lifecycle Marketing

✔ Strong experience growing mobile applications (iOS & Android)

✔ Hands-on experience with App Store Optimization (ASO)

✔ Experience managing lifecycle marketing campaigns across email, push notifications, and in-app messaging

✔ Strong analytical skills and a data-driven approach to decision-making

✔ Experience working closely with Product, UX, and Engineering teams

✔ Excellent communication and collaboration skills

✔ Ability to work independently in a remote environment

✔ Full-funnel marketing experience

⭐ Experience with cybersecurity, privacy-focused products, SaaS, or subscription-based businesses is considered an asset

Why Apply?

This is an opportunity to join a highly respected product team and make a direct impact on a globally used digital platform. You'll have the autonomy to drive growth initiatives, collaborate with talented cross-functional teams, and influence the next phase of product growth.

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Artificial Intelligence (AI) Use

At Creative Niche Inc., all hiring decisions are made by qualified recruitment professionals. Automated tools or AI-assisted systems may be used to help screen, assess, or match applicants to open roles. These systems are designed to support, not replace, human judgment.

Equal Opportunity & Experience

Canadian experience is not required for consideration. Equivalent international experience is valued equally.

Vacancy

This role is currently open, and applications are under review.