Digital Marketing Executive

Job Title: Digital Marketing Executive

Experience: 2–3+ Years

Location: Bangalore (Work from Office)

Engagement: Dedicated to one of WODO's key client accounts

About the Role

We are looking for a Digital Marketing Executive who will work under WODO, dedicated to managing the digital marketing for one of our clients. You will act as the primary execution layer for the account - owning strategy, implementation, and day-to-day campaign management, while collaborating closely with WODO's internal teams and the client's stakeholders to drive measurable online growth.

Key Qualifications / You would be a perfect fit, if you have:

• Preferred - Bachelor's/Master's degree in Marketing, Business, or a related field.
• 2–3 years of proven experience in digital marketing.
• Strong expertise in PPC (Google Ads, Meta Ads, Google Merchant Center, WhatsApp & LinkedIn Ads) and content marketing.
• Hands-on experience with Google Analytics, Google Search Console, and CRM tools (Zoho).
• Proficiency in social media strategy and performance analysis.
• Experience managing e-commerce platforms like Shopify.
• Ability to manage multiple campaigns and deliver results under tight deadlines.
• Strong client communication, ownership, and team collaboration skills.

Roles and Responsibilities

• Own and execute data-driven digital marketing strategies for the assigned client account across multiple channels.
• Lead SEM, PPC, and social media marketing efforts to improve the client's online visibility.
• Manage performance marketing campaigns, ensuring ROI optimization.
• Oversee content marketing strategies, including blogs, emails, and social media.
• Manage and optimize the client's e-commerce store - product catalog, tracking, and conversions.
• Analyze campaign performance and provide insights for continuous improvement.
• Optimize website content for better user experience and conversions.
• Act as a reliable point of contact, keeping both WODO leadership and the client aligned and informed.
• Stay updated with the latest digital trends, tools, and best practices.
• Collaborate with cross-functional teams to align marketing efforts with the client's business goals.

Benefits

• Opportunity to own a high-impact client account end-to-end.
• Fast-track career growth within a growing agency.
• Learning and development opportunities.
• Dynamic work environment with creative freedom.