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Content Specialist
Quilt SoftwareCharlotte, NCPosted 2w ago
Content Strategist
Full-time
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Job description
About Quilt Software
Ever wondered how your favorite local shops compete with the big guys? That’s where we come in. We’re Quilt Software, providing Main Street's unsung heroes – from quirky cheese shops to family-run jewelry stores – with the tools they need to compete. Last year, we helped 14,000+ shops make over $2 billion in sales with our family of industry-specific software solutions.
If you get a kick out of supporting local businesses, love great software, and want to be part of a company that’s powering Main Street, we’d love to chat. Come join us in our quest to keep local retail not just alive, but thriving!
About The Job
We're hiring a Content Specialist to plan, write, and sharpen the content that carries our brand(s). Reporting to the Content Marketing Manager, this role should be a perfect balance of creative and strategic: someone who enjoys storytelling and knows how to analyze content marketing performance to make improvements.
As our Content Specialist, you'll write compelling copy for various platforms, shape and maintain our brand voice, and develop engaging content that resonates with our audience. You'll write and edit across multiple formats and channels, then use performance data to refine what you publish.
Our ideal candidate is a strong writer and self-starter with sharp editorial judgment, an analytical mindset, and a passion for continuous learning. If you work well in a collaborative environment where you can apply both creative and analytical thinking to drive content results, we'd love to meet you.
Responsibilities
Write copy for various content types, including but not limited to blogs, long-form guides, landing pages, offers, industry reports, email, and social media captions.
Follow SEO and GEO/AEO best practices, creating content that ranks highly in organic search and gets cited by LLMs.Build/stage assets and monitor content performance in our CMS, HubSpot.Maintain brand voice and tone across content types.Brainstorm new ways to increase visibility and improve organic metrics, like session to contact rate.Ideate, execute, and measure the performance of all planned content types.
Requirements
Bachelor’s degree in communications, marketing, media, or related field2+ years in content marketingExperience writing content (including blogs, long-form guides, and landing pages) and optimizing it for SEO/GEO/AEOProficiency in content management systems (HubSpot preferred)Exposure to performance data and analyzing content marketing metricsStrategic thinker who can adapt, pivot, and stay ahead of industry trendsStrong communicatorComfortable working independently in a fast-paced environmentComfortable adhering to multiple brand style guidelines and preferencesAbility to meet hard deadlines and communicate project status updates
Nice-To-Haves
Agency experienceKeyword research experienceBasic A/B testing experienceBasic design skills (e.g. Canva)Experience with AI tools (Claude preferred)Experience with digital marketing tools like Google Analytics and SemrushExperience working for a fast-growing B2B SaaS company
Benefits
What We Offer
Comprehensive benefits package including medical, dental, and vision coverage. 401 (k) Opportunity with Company Match Opportunities for career growth and advancement within a rapidly growing company. Fun and collaborative work environment with a focus on teamwork and innovation.
Compensation: Starting at $60k Base + Bonus
Location: Remote
Supervisory responsibilities: None
Notice: Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time
Notice - Employment Scams
Communication from our team regarding job opportunities will only be made by a Quilt Software employee with an @quiltsoftware.com email address. We do not conduct interviews over email or chat platforms, and we will never ask you to provide personal or financial information such as your mailing address, social security number, credit card numbers, or banking information. If you believe a scammer is contacting you, please mark the communication as "phishing" or “spam” and do not respond.