Brand & Marketing Operations Manager
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Job description
For ambitious, culturally diverse, curious minds seeking booming careers, Job Duck unlocks and nurtures your potential. We connect you with rewarding, remote job opportunities with US-based employers who recognize and appreciate your skills, allowing you to not just survive but thrive.
As a lifestyle company, we ensure that everybody working here has a fantastic time, which is why we’ve earned the Great Place to Work Certification every year since 2022!
Job Description:
The Brand & Marketing Operations Manager plays a critical role in keeping Job Duck’s marketing engine running efficiently, strategically, and consistently across all brand initiatives. This position leads ongoing marketing efforts that extend beyond individual campaigns, ensuring content, communications, website performance, SEO initiatives, and brand presence remain aligned with business objectives. The ideal candidate is a highly organized marketing professional who enjoys balancing strategy, execution, analytics, and people leadership while managing multiple priorities. Success in this role requires a proactive mindset, the ability to optimize processes and performance through data-driven decisions, and a passion for developing team members while maintaining accountability and operational excellence. If you thrive in a collaborative environment where leadership, marketing expertise, and continuous improvement are highly valued, this opportunity is for you.
Responsibilities include, but are not limited to:
- Support marketing leadership with planning, reporting, resource allocation, forecasting, and strategic recommendations
- Partner with Sales, Client Experience, Talent Acquisition, Operations, and other departments on cross-functional marketing initiatives
- Ensure all testing initiatives include documented hypotheses, success metrics, results, and next-step recommendations
- Identify opportunities for growth, optimization, process improvements, and emerging marketing trends
- Serve as the direct manager for marketing specialists, including coaching, performance discussions, development planning, workload balancing, and team support
- Continuously improve marketing processes, workflows, systems, and documentation to increase efficiency and accountability
- Monitor team workload and proactively address bottlenecks, resource constraints, and missed deadlines
- Collaborate with marketing stakeholders to align ongoing marketing activities with active growth campaigns
- Develop and oversee A/B testing initiatives across emails, newsletters, landing pages, websites, and marketing funnels
- Prepare and communicate performance reports and recommendations to marketing leadership
- Monitor performance metrics across email marketing, website traffic, content initiatives, organic channels, and database engagement
- Ensure adherence to marketing tracking, reporting standards, and documentation requirements
- Evaluate and prioritize incoming marketing and creative requests based on urgency, impact, and available resources
- Monitor execution of content and marketing plans to ensure projects are completed accurately and on schedule
- Ensure brand consistency across all marketing channels, customer touchpoints, and content assets
- Oversee website content updates, maintenance, performance improvements, and optimization efforts
- Lead SEO and AEO strategy efforts across websites, blogs, landing pages, educational content, and other digital properties
- Oversee newsletters, nurture campaigns, evergreen email programs, segmentation efforts, and marketing automation initiatives
- Manage and maintain the ongoing marketing calendar and backlog while prioritizing initiatives based on business objectives and team capacity
- Maintain a centralized source of truth for marketing initiatives, deliverables, deadlines, ownership, priorities, and project status
- Lead and oversee ongoing marketing activities across the company’s primary brand and sub-brands
Requirements:
• 3- 5 years of experience in marketing, brand management, marketing operations, content marketing, digital marketing, or a related field
• Previous experience leading, managing, coaching, or developing team members preferred
• Strong knowledge of marketing operations, project management, and workflow optimization
• Experience managing marketing calendars, deliverables, timelines, and cross-functional initiatives
• Proficiency with email marketing platforms, CRM systems, marketing automation platforms, analytics tools, content management systems, and project management software
• Working knowledge of SEO, AEO, website optimization, content marketing, organic social media, email marketing, and conversion optimization
• Experience developing and maintaining newsletters, automated nurture sequences, segmentation strategies, and marketing automation workflows
• Strong analytical skills with the ability to interpret KPIs, identify performance trends, and create actionable recommendations
• Ability to lead testing and optimization initiatives across marketing channels and assets
• Bachelor's degree in Marketing, Business, Business Administration, Digital Marketing, or a related field preferred, or equivalent professional experience
• Software and Tools: Workday, SharePoint, Bloomgrowth, Email Marketing Platforms, CRM and Marketing Automation Systems, Analytics Tools, CMS Platforms, Project Management Tools
Required Skills
• People Leadership and Team Management
• Marketing Operations Management
• Project Management
• Content Strategy Development
• SEO and AEO Knowledge
• Email Marketing and Nurture Strategy
• Marketing Automation
• Database Segmentation
• Brand Management
• Data Analysis and Reporting
• KPI Monitoring and Performance Optimization
• A/B Testing and Conversion Optimization
• Capacity and Resource Management
• Workload Prioritization
• Process Improvement
• Cross-Functional Collaboration
• Strategic Thinking
• Strong Organizational Skills
• Detail-Oriented
• Accountability and Ownership
• Problem Solving
• Time Management
• Adaptability
• Coaching and Mentorship
• Strong Written and Verbal Communication
Work Shift:
8:30 AM - 5:30 PM [EST][EDT] (United States of America)Languages:
English, SpanishReady to dive in? Apply now and make sure to follow all the instructions!
Our application process involves multiple stages, and submitting your application is just the first step. Every candidate must successfully pass each stage to move forward in the process.
Please keep an eye on your email and WhatsApp for the next steps. A recruiter will be assigned to guide you through the application process. Be sure to check your spam folder as well.
Originally posted on Himalayas
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